Web Design Columbia MO
18
Feb

Next Generation Ministries has a new website!Creating Strong Community Opportunities

Next Generation Ministries is on a mission: to create opportunities of faith for children, youth and young adults across Missouri. Throughout their 60-year history, they’ve strived to create community leaders, inspire mountaintop faith moments that last, and teach young people to know they’re not alone. It was inspiring to work with such a community-involved group with such a humble mission at heart. Read More >

07
Feb

In January 2016, we introduced Rebecca Thomas to you as one of our interns. This past December, she graduated Cum Laude from Stephens College with a major in Strategic Communication & Integrated Marketing and we’re SO PROUD to announce that she is now officially our full-time designer!

Quick Recap

A Farmington, MO native, she was always a creative kid who spent the bulk of her free time committed to the arts. She attended a junior college near home and focused her attention on Fine Art, where she studied oil painting, printmaking, illustration, 2D Design, color theory…pretty much anything she could get her hands on. Read More >

04
Feb

Put Your Website to Work for Your BusinessThe days of a stagnant brochure style website are gone.  Google heavily favors sites publishing new and quality content.  As I mentioned in my last article, 2014 State of B2B Procurement study from the Acquity Group, 94 % of business buyers do some type of online research prior to buying.  A rockin’ website is not just for fun anymore.  And at the current price for developing a site, you don’t just need a website that’s fluffy and pretty–you need a website you can put to work.

How to put your site to work.

  1. Step one is do the thing I tell you to do in nearly every article I write…wait for it…ASSESS YOUR TARGET MARKET.  Who are they? What does your target really need to make the decision to work with you?  What would make it easier for them to do business with you?  
  2. Then, something I almost never tell you to do, THINK ABOUT YOURSELF.  What menial tasks are taking up your time?  How could you change your business by changing your website?  How can your website make your business easier to run and for your clients or prospects to engage with you?
  3. DO THOSE THINGS.  Even if they seem hard or expensive or undo-able, it may be the next great thing. Or it may be the thing that makes your business great.  

I realize putting your site to work is still rather vague, despite those three illuminating points above, it’s not easy to  your mind around. Let’s take a look at some examples of how your website can work for you. Read More >

02
Feb

A whole bunch of crap.

If the word crap offends you, you might want to get the heck out of here, because there is going to be a whole lot of crap on your screen for the next few minutes.

I need to get this nonsense out in the open, because it’s exasperating. So, this might not be pretty, but it will be therapeutic, especially for those of you who’ve had to deal with crap just like this.

There are people, ah correction, businesses, who are lying, cheating and ultimately selling crap. Those repulsive salesmen are giving a bad name to the industry that feeds my family.

At first, when I heard these horror stories from other business owners, I wanted to stand on a soap box, wag my finger and scream, “Knock that crap off.” Read More >

31
Jan

Farmland Consultants LLC has a new website!Cultivating Connections

Farmland Consultants LLC’s primary focus is to pair investment grade agricultural opportunities with investors, both national and international, for all asset types from grain to permanent crop and the supporting facilities and assets that go with it. They take pride in truly listening to their clients’ needs, whether they’re buyers or sellers. Like us, they’re not in the business of wasting anyone’s time, which was what made it so amazing to work with them on their new website.
Read More >

28
Jan

Online Marketing for Your BusinessIf you’re interested in growing your business, then the answer is YES. Regardless of the size or current success of your company, online marketing has plenty of fruitful options to improve your marketing results.

With online marketing, the world is at your fingertips…No, not literally, because I’m fairly certain that’s not possible. But your access to the world is at your fingertips through a little thing we call the Internet. And with such an easily accessible tool, it’s no wonder companies of all types and sizes are conforming to the online age and harnessing its power to grow. Read More >

26
Jan

What is Online Marketing?Online marketing, digital marketing, inbound marketing… These terms are thrown around a lot these days, sometimes interchangeably. Are they the same thing?

Yes and no.

Inbound Marketing is an approach to marketing that centers around nurturing leads through the buying cycle in correlation with where prospects reside in their respective buying processes.

Digital Marketing is broad term that encompasses online marketing and also includes digital mediums like video or digital billboards, which don’t necessarily have to be delivered online.

Online Marketing, also known as internet marketing, speaks specifically to building a brand and attracting prospects to your business via Internet-based tactics (i.e. website, blog, social media, etc) Read More >

05
Jan


Katie Guinn | Social Media & Marketing ManagerHeyo! I’m Katie Guinn, the new Social Media & Marketing Manager at MayeCreate Design.

Wow, that’s a mouthful… But given my role is to fit as much meaning into as few words as possible, I’d say it pretty well sums up what I do.

Since I can remember, I’ve been fascinated with how the mind works, how people communicate, and with effective methods for bridging the gap between the two. I also have a dominant creative streak that I’ve always wanted to incorporate into my career.

That being said, I considered pursuing a career as a Psychologist, but once I was exposed to the vast creative opportunities marketing provides, it occurred to me that marketing is an ideal combination of psychology and creativity in that it incorporates the psychology behind the consumer buying process and applies creative techniques to bringing business’s products and services to those consumers. It’s the best of both worlds, as far as I’m concerned. Read More >

31
Dec

5 Things Marketing Can't Fix

It’s the planning time of year. Which for me means RFP’s and lots of conversations with organizations and businesses attempting to change. Some people have their ducks in a row, they know who they are, where they’re going and have a strategy in place to get there. While others are looking for a solution from me that isn’t something I can provide.

Some prospects I meet think marketing is the fix for all their problems. When the real problem with the organization goes far deeper. It’s something marketing can’t even touch. Throwing marketing dollars at it is just burning money.  

Some companies combine business consulting and marketing expertise but even their process starts with business consulting. No consultant worth their salt would just throw a marketing band-aid at a problem marketing can’t solve.  Read More >

29
Dec

Creating a Smoother PathMissouri Petroleum's New Website

A St. Louis, MO based company since 1932, Missouri Petroleum has decades of experience in road construction and pavement preservation. They manufacture and distribute asphalt-based products to help preserve and maintain paved surfaces in over 30 states nationwide. Thanks to their experienced and expert personnel, they have a reputation for innovation and integrity that is unrivaled in the industry, An all-around laid-back group of people, this company strives for a smooth, solid path to success just like we do, which was what made working with them so enjoyable for us! Read More >

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