Google Analytics is a service that provides statistics about your website’s visitors. It tracks how visitors find your website through e-mail and digital marketing, search engines, display advertising, and pay-per-click networks.

Google Analytics will provide your business with the information you need to determine what is or isn’t working in your current marketing campaign. This allows you to view your website and online activity.

The main tactic for Google Analytics is to show everyday users reports containing in-depth data about how people find and use their website.The program can identify how visitors got to the web page, how long they stayed, their geographic location and more.

Advanced features Google Analytics tracks:

  • Location (down to the city)
  • Internet provider
  • Browser type
  • Monitor type
  • Page depth (how many pages visitors browse)
  • Referring sites
  • Landing pages

Not sure how you’ll use all this information to help you market your company? MayeCreate offers ongoing traffic consulting services. Visit our website www.mayecreate.com or call us at 573-447-1836 to find out more.

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